Investors

The protocol for the room.

Time offline is the product. The first proof is a pop-up in Hong Kong.

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The Unplugged Protocol

A room that puts the phone down.

Three parts of one visit. You say how you feel, the phone sits in a dock, and the wall shows local work. Time offline is what counts.

  1. 01DockThe phone sits down. Time offline is logged. Focus Tokens are the receipt.
  2. 02VibeYou say how you feel. The room matches energy and intent, then sits you at a table.
  3. 03WallLocal work hangs in the same room. Someone pays with PayMe or FPS. The fee happens only after a sale.

For Gen Z and Gen Alpha

The feed does not turn off. School, work, and friends share one screen. A small flat has no quiet room. A cafe wants the table back. The strain stays on because the phone stays in the hand.

The protocol is a physical break. The phone is out of reach, so the hour can be quiet. Sitting with people on the same energy replaces performing for a feed.

  • Gen Z

    Early jobs and university never switch off. The seat is a measured stretch with the phone down, so a body stuck in always-on work can settle.

  • Gen Alpha

    The feed was the default from the start. The room is practice for an hour offline, with other people, before that hour has to be won back from a habit.

The benefit is the hour: attention back, and a body that can settle. The room does not diagnose or prescribe.

The gap

  • Work that never switches off.
  • Cafes that need the table back.
  • Flats with nowhere quiet.
  • Artists with nowhere to hang the work.

How money shows up

The pop-up learns whether people will dock a phone. The durable business is the protocol other rooms run.

  • The room itself, once there is a flagship.
  • A license for docks, matching, and the wall.
  • A fee only after a creator sale. Target 15%.

The later mix we are aiming at is 40% room, 30% license, 30% creator fees. That is a CIP-era target, not current revenue.

The path

  1. Months 1–6

    CCMF

    A timer that stands in for the dock, a vibe check-in, a wall with PayMe or FPS, and one pop-up.

  2. Months 7–30

    CIP

    A flagship room, then the same protocol licensed to a cafe, a campus, or an office.

  3. Months 31–36

    Greater Bay Area

    License the dock, the match, and the wall. Asset-light after Hong Kong has proof.

What month 6 has to show

Targets for the pop-up write-up. Not current traction.

  • 500 or more completed sessions.
  • About 90 minutes docked, on average.
  • At least some PayMe or FPS sales off the wall.